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Scaling Deep with Lisa Princic


Oct 29, 2019

How dialed in is your message? A lot of business owners struggle to put their value and unique proposition into words. Getting clarity about what you do, why how you do it, and why you’re awesome as it is essential. But could you distill your work into a three-word statement that makes people curious, reflective, and excited to act? It sounds like a tall order, but it’s possible – and powerful.

Dr. Michelle Mazur is the founder of Communication Rebel, where she helps entrepreneurs come up with a 3 Word Rebellion that grows their business, expands their influence, and encourages their audience to act. She has a PhD in Communications, is the author of several books, hosts the podcast Rebel Rising, and helps keynote speakers craft impactful messages. 

Michelle and I had a really fun conversation about how she discovered the 3 Word Rebellion and what it’s done to transform her business. We talk about why it often feels so hard to get clear on what we want to say and how to say it in the most potent, engaging way. Michelle also shares why the 3 Word Rebellion is particularly memorable for both you and your audience, and how you can thread it through everything that you do & create to make your work both easier and more compelling.

You can find complete show notes and resources for this episode at https://scalingdeep.com/michelle-mazur-three-word-rebellion/.