Preview Mode Links will not work in preview mode

Scaling Deep with Lisa Princic

Mar 30, 2021

In previous episodes we've talked about what it takes to become a thought leader and how to develop and grow your own thought leader brand. But without some kind of visibility project, some way of communicating our bold message and our unique story and viewpoint, no one's going to hear about the value we can...


Mar 23, 2021

As you plan out your visibility activities, you might think that the idea of writing a book is a pretty dramatic way of raising your profile. But that's exactly what my guest today did.

Rachel Beider has forged a career which includes running her own massage therapy business (with over $10 million in lifetime...


Mar 16, 2021

Whether you're an extrovert or an introvert, it's an accepted 'fact' that networking is the only way to forge relationships with new people. If you want to be a success, you've got to get out there, right?

Well, not according to today's guest, business designer Michelle Warner. She has created an introvert-friendly,...


Mar 9, 2021

As I continue to build up my thought leader brand, I’ve realised that I might not be doing enough to leverage my content to support my business positioning. So I was blown away by this conversation with brand strategist and visibility mastermind Britney Gardner. 

In this episode, Britney talks about how content, when...


Mar 2, 2021

It should be clear now that I see becoming a thought leader is critical to developing my unique positioning and voice. So now is the time when I really start building my thought leader brand.

This is an evolving process which I’ll be sharing with you in real time this year and in this episode I’m getting started by...