Dec 28, 2022
This year was a bit one for my learning, especially when it comes to selling. I cam a long way from having an offer I loved to figuring out what it takes to enroll new members consistently. Here's what I go over: 1) The 1% conversion rule that that will tell you if you need to work on your USP further before you...
Dec 14, 2022
If you haven't already been playing out with ChatGPT then you may be someone who's reluctant to try new technology (that's usually me), too busy producing content or living under a rock. I'm not the first person to go down every techno rabbit hole but AI will revolutionize the way we do our marketing, so it's worth...
Dec 7, 2022
Got a decent size list? And an amazing not overpriced offer? But only a fraction of people are buying? You might be tempted to throw more money, time and energy at the socials or another marketing platform to get more visibility. BUT, more people isn't going to get you more sales, if the people who've been on your list...
Nov 29, 2022
Well, if tiny memberships aren't all the rage and latest audience building trend, then I don't know what is. They are not only popping up everywhere, but everyone is talking about them. As a membership expert, I knew I needed to address this right away. But, in my usual style, instead of just jumping on the...
Nov 16, 2022
Are you missing out on a huge chunk of revenue, ultimately, making your membership more profitable, because you don't have an upsell? I learned the fun way about upsells by adding one to my recent membership sales funnel. It turned out very well, and it isn't even an inexpensive item.
In this episode I share how I added...